Sales and B2B calls
Sample scorecard- Lead quality: fit, need and timingStrong
- Objections raised and handledTiming, handled
- Next step agreed, with a dateDemo Tue at 2
- ConversionOpen
Sales teams, small business and home services
See which calls turn into revenue.
icepac.ai scores your recorded sales and service calls on what moves revenue: lead quality, objections, the next step agreed, jobs booked and quotes given. You see which sources, pitches and people win the business, and which leads still need a call back.
Sample call, scored
- Sales Thanks for calling. This is Dana in sales. How can I help?
- Prospect We need a new scheduling system for our 12 locations.
- Sales Happy to help. What is driving the change?
- Prospect Ours keeps double-booking. But we can't switch until next quarter.
- Sales That works. A demo now gives you time to plan. Does Tuesday at 2 suit you?
- Prospect Tuesday at 2 is fine.
Sample sales call with a made-up company, rep and prospect. Names, times and results are illustrative.
Scored for how you sell
Scorecards for sales calls and service calls
Home service calls
Sample scorecard- Job booked in a service windowYes
- Quote or price range givenNo
- Emergency checkedNot urgent
- Maintenance plan offeredMissed
Sample scorecards with made-up results. You choose and rename the lines on your industry scorecard.
Leads, conversion and coaching
Manage each lead from first ring to closed deal
Lead scoring
A likely-to-buy score on each caller, so the hottest leads get the first call back.
A pipeline you do not have to type
Leads move from first call to quote to won or lost based on what was said, with the conversation attached.
Source tracking
Which number, ad, directory or referral brought each caller, and which sources bring paying customers.
Conversion by rep
Booked and won rates for each person who answers the phone, side by side on the performance dashboard.
Objections, counted
The objections callers raise most, such as price, timing or a competitor, and how often each one was answered well.
Missed-call follow-up
Callers who hung up get a text back, and stay on a follow-up list until someone reaches them.
For home services: after-hours booking and job fill
Book the evening and weekend calls. Refill the jobs that cancel.
Customers call when something breaks, often after you close. The AI appointment assistant answers whenever you are closed or every line is busy, evenings and weekends included, and books the job by crew and service area. When a customer cancels, it offers the open slot to customers waiting for an earlier visit, by text and then by call.
- Jobs booked into the right crew's day and confirmed before the crew rolls
- Canceled jobs offered to customers who opted in, and a customer who was not home gets a same-day call to rebook
- Seasonal service reminders, like a fall furnace tune-up, that book the next job
- Emergencies sent to your on-call person, and a summary of each overnight call for morning dispatch
Who it is for
Built for businesses that live on the phone
HVAC, plumbing and electrical
Repair calls, maintenance plans and estimates tracked by service area, with emergency calls flagged.
Roofing, remodeling and cleaning
Quote requests captured with the job, address and timing, then followed until the estimate is won or lost.
Inside sales and B2B teams
Discovery, objections and next steps scored on each recorded call, with coaching for every rep.
Accounting and tax offices
Consult requests and callbacks tracked through busy season, so no client waits on a promised call.
Insurance and real estate
New leads scored and routed to the right agent, with conversion measured by source.
Auto sales and service
Trade-in, test drive and service calls tagged, and appointments set counted by salesperson.
One system, not five
Your phones, your web chat and your AI in one place
- Cloud phone system with a mobile app and a browser phone.
- A chat window on your website and texting on your business number, analyzed like calls.
- Ring groups, queues and business hours you can change yourself.
- Voicemail transcribed and sent to your inbox.
- Connects to your CRM and ticketing tools.
During the day, too
On a roof when the phone rings?
The same assistant can take the overflow while your crew works. It quotes the services you approve, books jobs by crew and service area, and its calls get the same scorecard as your team's.
Questions service businesses ask
What does icepac.ai score on sales and service calls?
For sales calls: lead quality, objections, the next step agreed and conversion. For service calls: job booked, quote given, emergency checked and add-ons such as a maintenance plan. You can change any line on the industry scorecard.
Can it show which ads bring in paying jobs?
Yes. Source tracking ties each caller to the number, ad or referral they came from, and the pipeline follows them to a booked job or a closed deal, so you see revenue by source, not just call counts.
Do we need the AI appointment assistant?
No. Scoring, lead tracking and coaching work on the calls your team answers. You can add the AI appointment assistant for evening and weekend booking, job confirmations, no-show rebooking, refilling canceled jobs and seasonal service reminders.
What happens with emergencies?
Calls about a burst pipe, no heat or anything else on your urgent list are flagged, and a live alert can reach your on-call person. You decide what counts as an emergency and who gets the alert.
Do we keep our numbers?
Yes. We move your numbers for you, so customers keep calling the numbers they already know.
Free demo
See your sales calls scored
We will set up the demo with your services, sources and sales steps, and show sample calls scored and tracked from first ring to a booked job or a closed deal. Free, about 20 minutes.
- We set up a scorecard for your sales or service calls.
- You see sample calls scored, with objections and next steps.
- You see leads tracked by source and by rep.
Rather talk now? Use the chat button in the corner.
Or call 800-423-3221